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Cruises as a transport, NOT as Tourists provider!

Cruises? Of course! But…much better as a transport for OUR tourists that only as a parking for THEIR tourists!!!  #TouristologyDo you REALLY want to be leader in Tourism? Bring your own Tourists. Don’t...

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Three main threats/opportunities for hotels.

The other day I shared this video in OUR twitter account. Today, I want to provide a wider review. At the end of the day, Accor's strategic action, try to give a successful answer to one of the three...

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Create Touristologists! Create disruptors! Create survivors!

Robots and Artificial Intelligence will steal SOME jobs… Be sure that are NOT the kind of jobs your Touristologists are able to do!Be sure that your Touristologists can do what robots and AI can’t!The...

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Experience? SURE! But… the right one!

You can be an “expert” in almost anything just studying the subject and then practicing a little bit what you have learned, but there are some exceptions…In order to get proficiency in English you must...

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Find your own guitar, Touristologist!

I love Christmas time! Time to enjoy with my family and go deeper into my coding skills!The other day, I was trying to cheer up my daughter. She was having the usual adolescents’ problems, that are a...

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Groups, S3 and Your own SnS!

Last week, I had the opportunity to be a Lecturer in a Master for future Entrepreneurs.  It was very interesting and I, really, enjoyed the experience! During the sessions appeared one of the usual...

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We are waves Managers!!!

I always begin my classes, seminars, in-company training or start-up meetings in order to define (or redefine!) their business model with three powerful sentences:1) Revenue / Yield Management is a way...

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Help the world to help YOU!!!

Some time ago, I wrote down a manual about Touristology, where I explained that we live in a connected world (I was following the ideas of Thomas Friedman and his marvelous book “The world is flat”)....

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Let’s code some dreams!!!

One month ago… this was my tweet...Teaching my students how to code his/her dreams in native mobile apps (iOS/Android) is one of the most gratifying things in my life!!! On Monday I will practice it!...

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From the city of the tourists to the tourists of the city

We need less criticism about tourism and more actions. We need more people applying Touristology and less people managing the tourism sector saying that tourism is not manageable (that make me...

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Winners and losers in Tourism

Which Company/Tourism destination will win in Tourism? The one(s) giving support to the Tourists from the beginning to the end of the trip! Will WoT/IoT help to give this support? Definitely! Will...

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Success? Only if you have YOUR own Tourists!!!

The other day (yesterday), I was in class listening to a wonderful presentation about Uber from one of the best Touristologists I have had the privilege to practice intellectual dancing with.When she...

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Is the gig economy related to generic or specialized Tourism? BOTH!!!

The other day, a group of Touristologists decided to give a presentation about Waynabox a new OTA in the European field selling trips AND SURPRISES!Interesting enterprise! But… generic! Basically,...

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Is Tourism OUR oil?

The other day, I was learning about Nigeria one of the most powerful countries in Africa. Nowadays they try to create start-ups based on new technologies, they try to educate its population in coding...

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Can we afford to have a strategic plan without Touristology?

Few days ago, I was reading an article about if It is important for a city or any Tourism destination to develop a strategic plan.The author (very intelligent, by the way!) argued that just to...

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Are Augmented Reality (AR) and Machine Learning (ML) the new, new thing?

This summer I have been doing an intellectual travel deep inside Augmented Reality (AR) and Machine Learning (ML). I mean, I listened to videos, read books, talked with experts and in parallel I began...

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Create something ORIGINAL for specialized segments!

These weeks have been very intense! A proposal to create a start-up, a consultancy, the first classes and seminars…. I love intense times related to Touristology!!!A copyologist’s thought that has...

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Generating and compensating demand. Increasing profits!

The old Yield/Revenue Management idea of a single demand curve is over. We have to generate demand/s with new segments. We have to compensate current demand with the new ones. We have to increase...

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I love INTERNATIONAL classes!!!

WOW!!! I have just finished the last class of a very exciting group! Mental warriors from Colombia, Germany, Taiwan… I Love international classes! Interesting contacts, plenty of new experiences, a...

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Blockchain. Public? Private?... Specialized!!!

Nowadays, there are plenty of people talking about Blockchain. Some of them trying to find useful AND PROFITABLE ways to use this technology in our beloved sector. I will try to convey my vision about...

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