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New Segments? Be sure, that you are focus ON PEOPLE!!!
These days have appeared new ideas trying to find alternatives for our beloved sector.I try to identify, classify and, together with my Touristologists, improve them in OUR classes, seminars,...
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I was the Math Teacher. Can you believe it?
I ask this question to myself, Touristologists! When I was a child, I never understood mathematics. I didn’t like Math. Just learning formulas that I didn’t understand...Then, one summer, I found a...
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2021? Build your OWN communities...Improve their life travelling... Manage...
This is a new year! Time to focus on new paradigms, time to focus on new business models, time to provide #Security to OUR Tourists, #Profitability to OUR Tourism Destinations and Enterprises and...
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From seducing Intermediaries to becoming one!
In the 90’s it was all about to seduce intermediaries around the world. You had to organize meetings with intermediaries (Travel Agencies, Tour Operators... even transport companies) of different...
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IoT? Internet of TOURISTS!!!
Tourists as sensors in movement!!! The most intelligent sensor on earth willing to provide a service to THEIR community while earn a living through micropayments in Non Fungible Tokens format!Getting...
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With effort everything is possible!!!
Very soon, it will be the first day of a new subject!I love first days!!! I love first sessions in classes, seminars, in-company training or start-up meetings!!! Everything is possible the first...
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Yield Management, dynamic pricing and NFT!
Dynamic pricing has always been an interesting topic in one of our favorites techniques, Touristologists! I am talking about Yield Management, of course!We can define Yield Management as a set of...
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AI improving Touristology’s tools
As you know, in this OUR blog, we love to share news about new technologies and Tourism. In 2021 we, usually, talk about these three technologies mixed in heaven:1) Blockchain providing Trustfulness2)...
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Hybrid Experiences in Tourism!
The other day, I shared with you this tweet about the world of opportunities for #Touristologists related to The Metaverse idea As you know, we like to review the evolution of BOTH the Technology and...
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Why do we need Touristology?
Listening to the news, reading articles, talking with … in the last years something appears over and over. It seems the “Zeitgeist” of our time! Plenty of people talking about Tourism without neither...
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Sale&LeaseBack or …a little bit of Touristology!
If something the " small killing machine” has, clearly, revealed to everybody, it is the necessity to have a direct relationship with our customers. As we will see, in a moment, this necessity and the...
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Applying Touristology’s principles to the Metaverse’s world!
This summer, I have been reviewing ideas, startups, consultancy projects… related to the Metaverse. At the end of the day, to visit other worlds getting experiences and having opportunities to improve...
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Applying Touristology’s principles to Circular Economy!
Circular Economy is the new, new thing! You can also apply it to Tourism, of course! BUT…In order to be successful in its implementation we have to remember a few Touristology’s principles!1) We have...
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As you know, I love mixing together new technologies with our beloved sector. It is part of the consilience’s movement created by Edwards Wilson!As we saw in this post, Circular Economy in Tourism will...
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Travel to improve your personal and professional life!
To me, the best Psychologist of the world is my wife! Then, you can pay attention to Maslow. He was the first to apply Psychology with the objective that individuals achieve their full potential. In...
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Metaverse and Touristology: Breaking the Space/Time prison!!!
The other day, I was walking, running, practicing a little bit of Yoga and Kung Jung Mu Sul with my son. He said to me…. - Dad, the other day I was reading your post about Metaverse. - It was...
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Escher, as always, helping us to visualize complexity!
I have been enjoying the last 30 years being a Touristologists builder. My motto is to learn about something interesting then, convey this knowledge to someone willing to learn then, see how they...
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The best sector ever needs the best minds!
Traveling is a basic human need that offers plenty of potential to improve/transform the personal and professional life of Tourists. Like all other basic needs (eating, sleeping, learning…), it needs a...
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Touristology and Web-Engineering
I always love mixing together Touristology and Web-Engineering!I, strongly, believe that the main problem when we try to apply New Technologies in our beloved sector is the lack of trained people able...
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First International Then Local!
As you remember, one of our favorite Touristology’s principles is “First Specialized Then Generic”.We also have another beloved one, always discussed in OUR classes, seminars, in-company training or...
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